Reklama

Showcase website · French market

An industrial websitebuilt to win French buyers, and rank on Google.fr.

Clear, credible, SEO-grade websites for foreign industrial brands selling into France. A site that presents your machines, services and know-how the way French technical buyers want to read them, and that turns visitors into qualified leads.

Stack
WordPress · static
Delivery
2 to 8 weeks
Included
On-site shoot

The context

Your French buyers decide on Google before they decide on you.

An industrial website is not an online brochure. It is a commercial asset that works 24/7, even when your team is asleep on the other side of the border.

French technical buyers, production managers and procurement leads have changed their habits. Before they call, they search on Google.fr. They want to see your machines, read your specifications, identify where you operate in France, and verify your credibility.

If your site does not answer those questions in seconds, they move on to the next supplier. In 2024, 70 % of B2B buyers complete at least half of their purchase journey online before contacting a vendor. If your site does not do the work, your competitors in France capture the lead.

Present your offer with clarity

Every machine, every service, every capability reachable in two clicks. French buyers do not have the time to decode a confusing navigation.

Prove you are a serious player in France

Photos from your plant, French references, certifications, track record: the signals French buyers check before even requesting a quote.

Trigger the contact

Quote form on every page, clickable phone, CTAs aligned with the journey. A visitor who hesitates is a lead lost to a local competitor.

The Reklama offer

A turnkey industrial website for France.

Design, copy, photo and integration under one editorial hand: for a site that is coherent from the first pixel to the last form.

  • Bespoke structure for your sector

    No generic template with a fresh coat of paint. Machine builder, contract packager or OEM supplier: structure, journey and argument are shaped for your business and the French technical buyer reading it.

  • Photography and video shot on-site

    Reklama travels to your plant, even abroad, to capture your machines, your teams and your processes. Authentic visuals integrated from the mockup stage. Never stock imagery shared with your competitors.

  • SEO-grade copy for the French market

    Service pages, machine sheets and technical FAQs written for French procurement teams and tuned for Google.fr. Sector keywords integrated naturally, never stuffed.

  • Forms that actually convert

    Quote request on every service page, clickable phone, gated PDF downloads, testimonials and French reference logos placed at the right steps of the journey.

Specialist freelance · French industry

You do not have to teach us your business.

With a generalist agency you will have to explain what a contract packager does, why your datasheets must be downloadable as PDF, and how a multi-month French B2B sales cycle works.

Reklama has supported machine builders like G.Mondini, distributors like Ets Prud’homme and contract packagers like Varenne Chimie Service. The vocabulary, the stakes and the French audience are already internalised.

Your visitors are technical buyers looking for specifications, not motion gimmicks. A machine page must be clear, downloadable and complete: throughputs, footprints, compatibilities. A website has to inspire trust in a French plant manager comparing three suppliers.

One partner steers the whole project: strategy, copy, photo, SEO, launch. One contact, one vision, deadlines kept.

Selected work

Websites that earn their keep.

Two industrial brands whose French-market site Reklama designed or rebuilt.

  • Varenne Chimie Service

    Contract packager: 70 years of French expertise

    Full FR/EN rebuild, SEO on targeted French keywords, drone photo and video campaign, corporate portraits. A site that matches the seriousness and capacity of the plant.

    Repositioned brand, qualified quote requests on the rise.

  • Ets Prud’homme

    Process-machinery distributor: since 1956

    Website design and run: detailed pages per represented brand, quick access to quote requests, news section updated regularly.

    Reinforced commercial traction in chemicals.

FAQ

Industrial websites for the French market, in plain terms.

What does an industrial website for France cost?
It depends on scope: number of pages, photography included or not, WordPress or static, customisation level. As a reference, a 5–8 page showcase site with integrated shoot and copywriting sits between €3,000 and €7,000 ex. VAT. A transparent, detailed quote follows the first discovery call, which is free.
Will we be able to update the site ourselves?
With WordPress, yes. A two-hour session teaches your team to add a machine, publish news, edit copy. With a static site, updates go through Reklama and are included in the maintenance plan.
What is the typical lead time?
A 3–5 page site ships in 2–3 weeks. A more complete project: several service pages, integrated shoot, copywriting, multilingual, takes 6–8 weeks. A precise schedule is handed over at kickoff.
WordPress or static: how do we decide?
If you publish content regularly (news, machines, blog), WordPress fits. If you want a fast, secure, no-maintenance showcase site, static wins. Reklama recommends the most relevant option after the discovery call, never the most profitable one.
Can our current site be rebuilt without losing SEO?
Yes, with a well-piloted migration: 301 redirects, strategic URLs preserved, new sitemap submitted to Google Search Console. The goal is twofold: lose nothing, and gain ranking through a technically stronger site and better-optimised copy.
Do you work remotely with foreign clients?
Yes. Discovery, strategy and weekly steering happen remotely (video, email, phone). On-site visits in France are reserved for photo/video shoots and strategic reviews.

Next step

Let’s talk about your French-market site.

A first call to understand your context, scope the project and see whether Reklama is the right partner to build your industrial website for France. No strings attached.

WordPress · staticOn-site shoot includedAcross France · reply within 24h