Studio · Industrial communication · France
Reklama is the communication studio foreign machine builders, equipment suppliers and industrial software vendors hire when they want to win the French market. Ten years of sector expertise, measurable results, one interlocutor.
Positioning
Reklama works exclusively with industrial brands selling into France, a terrain we have covered for over a decade, from machine builders to B2B software vendors setting up local operations.
You brief one person who writes, designs, ships and measures. No account-manager relay, no offshore handoff, no context lost between calls.
ALL4PACK, Global Industrie, long sales cycles, technical buyers: we already speak your customers’ language and know how they short-list suppliers in France.
Website, content, LinkedIn, email, AI, photography and video orchestrated under a single editorial and visual direction. Nothing drifts off-brand.
Capabilities
Each channel is treated as a component of one system aimed at French buyers. Nothing subcontracted blindly, nothing left to chance.
Bespoke sites that give your machines, processes and certifications the gravity they deserve: built for the keywords French buyers type.
Configurable catalogues and quote funnels designed for the way French procurement teams compare, short-list and request proposals.
LinkedIn is where industrial France makes up its mind. We run the strategy, the content and the outreach, in native French, with your voice.
Segmented sequences that move open rates from a 12–15 % average to 28–35 % on qualified French targets, with deliverability care built in.
On-site production across France: factory reportage, team portraits, drone, trade-show teasers. Real imagery, never stock.
Lead qualification bots, personalised email flows, accelerated content: AI used where it earns its keep, not as a talking point.
Track record
After several years in Paris agencies and a degree from Sup de Pub, Reklama chose depth over dispersion, and made industrial communication in France its only focus.
Packaging lines, process machinery, conditioning plants: this is where the work is, where the cycles are long, and where a lazy translation of a global site simply will not land.
Young SMEs to equip with their first real French presence, mid-caps scaling up, groups repositioning on the French market: every engagement sharpens our read of what actually works here.
Who we work with in France
Selected work
Industrial clients who trust us with their full French-market communication, and review the numbers month after month.
Italian machine builder: world leader in tray sealers
Full French-market communication: LinkedIn in French, monthly emailing, ALL4PACK and CFIA presence, on-site photo & video, press relations.
More consistent LinkedIn visibility with the right contacts.
Contract packager: 70 years of French expertise
Full digital rebuild: FR/EN site with SEO targeted at French buyers, drone photo & video campaign, corporate portraits, logo refresh.
Clearer inbound requests that are easier to qualify.
Process-machinery distributor: since 1956
Integrated French-market programme: segmented email (food, chemicals, agrochemicals), LinkedIn, trade shows, website, product sheets.
Clearer commercial positioning with the right decision-makers.
Impact
The metrics Reklama tracks and moves for its industrial clients on the French market: measured on live engagements.
28–35 %
Open rates on B2B campaigns in France (vs 12–15 % industry average).
More consistent visibility with qualified contacts.
< 24h
Post-trade-show follow-ups automated by AI, instead of weeks.
÷ 2 to 3
Cost per lead with an integrated multi-channel French strategy.
Difference
Fewer layers, more results. What changes concretely when a single senior partner owns your French-market strategy.
Industrial vocabulary is not something to learn on your account. Long cycles, technical buyers, trade shows: this terrain is already ours.
No account layers, no agency margin, no org chart to pay for. You fund the work, not the structure around it.
An opportunity to grab, an urgent asset, a trade-off to settle: one person owns the brief and can say yes or no immediately.
Your French presence is engineered to compound over time and keep generating qualified leads long after the website ships.
“A partner who understands our business, keeps our context from one project to the next, and turns our French visibility into real commercial traction.”
Head of Sales
Machine builder: packaging
10+ yrs
specialised in industrial communication in France
+80
industrial brands supported on the French market
<24h
to a first call, no strings attached
Method
A readable process that guarantees coherence, schedule and quality: from the first audit to long-term steering.
Honest audit of your company, your French-market goals, your buyers’ decision cycles and your real commercial stakes.
A clear 12-month plan for France: priorities, calendar, resources, KPIs everyone can read at a glance.
Production, measurement, adjustments. Communication is piloted over time: it does not freeze at delivery.
Frequently asked
Next step
A first call to understand your context, frame your French-market goals and see whether Reklama is the right partner. No strings attached.